Traill, Bruce, Pitts, Eamonn
Title Competitiveness Food Industry
Book Condition Used - Acceptable
Edition 1991st Edition
Publisher Springer 1991-02-28 00:00:00.000
0751404314 / 9780751404319
Seller ID Z1-H-022-01330
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International competitiveness is a prime concern of food industries an d governments around the world as they have come to recognize that fre er markets pose new threats and offer new opportunities. This book pro vides a review of the current thinking on competitiveness, encompassin g ideas from Porter's Diamond of Competitive Advantage, Balassa's Reve aled Comparative Advantage, Dunning's analysis of international busine ss, Italian analysis of Industrial Districts and Boston Consulting Gro up approaches. Issues raised are addressed through seven European case studies, chosen to provide representation in terms of food product se ctor, orientation and country type.